Over 1,000 Blog Views – PR Week Beware!

So today my blog, which was launched in April, has recorded its 1,000th viewer! Now that’s not so exciting, or a particularly enormous figure, but I had set in my mind that on this occasion  I should write about the different tools for evaluating a blog’s performance.

I think WordPress is excellent and provides a wide range of analytics. If you have been inspired by my earlier article on PR blogging, then this gives you an idea of the insights you could benefit from when you try your own personal or corporate blog.

The first thing I’m looking for is the location of my readers. WordPress offers a graphical map which shows the main ‘hot-spots’. I am happy that at least 1/3 of my hits are originating within the Middle East. There is no surprise either that these are pretty much all UAE-PR people.

The second thing it tells me are my most successful articles, which I list below in case you missed one. The top entry was one which included the most images/logos and I believe that a lot of these views originated from Google Image searches…

Apart from this, three of my top ten posts included exclusive video footage – supporting my recommendation for a video camera as part of every communicator’s ‘kitbag’.

Another three covered the Global Reporting Initiative’s Media Sector Supplement, with the remainder being analysis inspired by current affairs and news from other sources.

All Time

  1. How to become a millionaire from your personal social media time
  2. CNN’s Abu Dhabi Bureau Chief Offers Words of Wisdom at MEPRA Networking Event
  3. Is crowd-sourcing a viable option for improving media pitching standards?
  4. Facebook shares its secrets at TBWA/RAAD Power Breakfast
  5. May 4 launch date for GRI Media Sector Guidelines
  6. MEPRA PR Awards Categories unveiled
  7. Global Study Finds ‘Shocking’ Faults in Wikipedia Editorial Guidelines
  8. Official statement from GRI on the new media sector transparency supplement
  9. My presentation at Zayed University’s GlobCom conference
  10. Klout stock – Buy, Buy, Buy, Buy…. am I clear? BUY!!!!!

Finally, I can see my growth curve – in fact the last three weeks of July have seen nearly 50% of my visitors. This clearly shows that I have a) become more confident and proficient in my use of social media and b) that word has gotten around – I am noticing that people have begun to google my blog directly now!

I have learned a great deal from this analysis and also from my many experiments in using different multimedia content, scheduling and administration tools and social networks. This is greatly supported by HootSuite and its analysis of clicks originating from my scheduled Tweets. You will be able to read more of this in the future.

I hope you have enjoyed reading, and I thank you all for your kind comments and retweets!


About stephenking2012

In 2012 I volunteered to hold the position of Chair - Standards & Ethics Committee for the Middle East PR Association (@MEPRA_org). I have set up this account to assist in this effort. You may also like to follow my Blog or connect with me on LinkedIn. In any case, please do visit www.mepra.org, and if you are not yet a member, please do sign up!
This entry was posted in Uncategorized and tagged , , . Bookmark the permalink.

3 Responses to Over 1,000 Blog Views – PR Week Beware!

  1. mita56 says:

    Mabrook – keep it coming. Did you know that you could post to Google+ pages on Hootsuite now? That is soooo cool!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s