Tag Archives: Social Media

Will LinkedIn Sponsored Groups Make the Connection in Middle East?

In the recent months I have had the great fortune to meet several times with senior officials at the major global social media networks. Each time I am pleasantly surprised that there is always something new and exciting to try. … Continue reading

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Michael Moore Stars in Potentially World’s Largest Public Engagement Exercise

There are very few people who really make my brain work as much as Michael Moore, the famed American documentary maker. Sometimes I like to virtually argue with his point of view which is generally very difficult from an ethical stance. … Continue reading

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Young People not Social Media the Cause of Traditional News Decline

Social media is not the cause of the fall in traditional print news publications. If it were, then there would be a line of causality between the number of Internet companies and the collapse of traditional media. Such a relationship … Continue reading

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Just for Laughs! Dilbert on Social Media…

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Over 1,000 Blog Views – PR Week Beware!

So today my blog, which was launched in April, has recorded its 1,000th viewer! Now that’s not so exciting, or a particularly enormous figure, but I had set in my mind that on this occasion  I should write about the different tools … Continue reading

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The Who’s Who of PR Blogging – some eminently exceptional reads…

In my second report I have researched the practice of corporate blogging. Brand journalism and storytelling are two of the foundation stones of modern PR (some might say they have always been…) and clearly there is a wealth of experience … Continue reading

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The Who’s Who of YouTube PR – which is your favourite channel?

As the adage goes, you should never trust a thin chef. If one takes delight in your work, then you should be expected to indulge a little. The same may be expected in terms of social media. This is part … Continue reading

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Facebook shares its secrets at TBWA/RAAD Power Breakfast

Many thanks to TBWA/RAAD for inviting me to attend the June 28 Power Breakfast at The Address Dubai Mall. It was an excellent event with great speakers. I include below an embedded video of Facebook’s MENA Client Partner, Scott Hicks, who … Continue reading

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For HR Depts Social Media is a Matter of Compete or Die…

Building a business case for social media is challenging – it’s clearly important, it has a lot of influence, but from a corporate stand-point the negative potential and fears of the unknown may be too powerful if approached from a … Continue reading

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How to become a millionaire from your personal social media time

As an eleven/twelve year PR person who has worked in agencies for much of my career, I fully understand the value of time – at least billable hours. That is the reason I and perhaps many others haven’t entered the … Continue reading

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