Category Archives: Uncategorized

Moving

Hi, after a very long absence I’ve decided to retire this blog and begin a new one! Thank you for following and commenting. Will let you know when I’ve got the new blog up and running.

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Etisalat’s Employee Engagement Program – mHealth Grand Tour

I haven’t written since the beginning of May. It’s because I’ve been busy with this internal campaign which you can watch the full playlist here.

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Picture of the week – committees and coalitions

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Communicating in A World Without Newspapers – What Will Journalists/PRs do Next?

Last year (has it been that long!) I wrote this article on how journalism was one of the worst career options in the world – placed 196 out of 200. The one ‘positive’ element in this I had joked, was … Continue reading

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Just for laughs – making friends in social media (Cartoon)

Source: blog.hubspot.com via HubSpot on Pinterest Thank you Hubspot for making me smile!

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How to set up an online presence for free…

The Middle East region is a hive of opportunity and many entrepreneurial types are enticed to set up their own small and medium sized enterprise. Most are excited at the opportunities that social media provides as a way of reaching … Continue reading

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I published a travel diary ebook… “eat, train, FIGHT!”

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Trade Secrets – Five Things Every PRO Should be Able to Do…

When I first started my career in PR, I was tested on two things – my knowledge of the media and my ability to write interesting and accurate copy. That knowledge and this skill has saw me through ten years … Continue reading

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Top Tips for Protecting Information

PR agencies and PROs are being granted access to greater amounts of mission critical information than ever before. Sensitive financial information, public advocacy positions and legal arguments have become accessible to communicators as PR is seen as an increasingly critical … Continue reading

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Psy rakes up close to 20 million views for new hit….

Not sure if this has anything to do with PR or if we can learn from it in any way… but it’s catchy and with such an enormous online following has to be case study for something…

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